Tourism website as a tool of territorial branding: problems of linguistic logistics (exemplified by tourism websites of Volgograd)
| Наименование публикации | Tourism website as a tool of territorial branding: problems of linguistic logistics (exemplified by tourism websites of Volgograd) |
| Тип публикации | Статья |
| Библиографическое описание | Romadina (Volkova), I.D. Tourism website as a tool of territorial branding: problems of linguistic logistics (exemplified by tourism websites of Volgograd) / I.D. Romadina (Volkova) // International Education Social Sciences and Humanities Research Conference: conference proceedings, March 31th, 2017. - St. Louis, USA: Scientific public organization «Professional science», 2017. - P. 131-141 (0,3 п.л.). |
| Аннотация | The article emphasizes the importance of linguistic logistics for the brand in the context of tourism websites functioning. On the example of foreign tourists' reviews at the international e-forums, the importance of creating a single nominative base within tourism websites is proven. |
| Ключевые cлова | tourism website, linguistic logistics, brand, web resources |
| Год публикации | 2017 |
| Автор(ы) |
Волкова Ирина Дмитриевна
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| Электронная копия публикации | Загрузить |